Dealers
Direct Wholesale Dealer — 4x4Ready Overlanding & Off-Road
4x4Ready is a direct wholesale dealer for premium overlanding and off-road brands. That means we source product at dealer-tier pricing — and we're able to extend competitive rates to qualifying customers, fleets, and trade partners.
What Wholesale Access Means for You
Buying retail from a box store or online marketplace means paying full margin — sometimes 30–50% above what dealers pay. When you work with 4x4Ready as a wholesale partner, you're buying closer to the source:
- Lower unit pricing on gear we carry direct
- Priority access to in-demand products and new arrivals
- Expert spec support — we help you choose the right product, not just the most expensive one
- Installation available — wholesale pricing doesn't mean DIY-only; our shop handles installs at fair rates
- No gray market risk — everything we sell is authorized, warranted, and sourced legitimately
Brands We Carry at Dealer Pricing
RETRAX — Retractable Truck Bed Covers
RETRAX makes the finest retractable aluminum bed covers on the market. We carry the full RETRAX lineup — One MX, One EX, PowertraxONE, and Pro series — at dealer pricing. RETRAX covers are rail-mounted, lockable, and compatible with most stake pocket rack systems. If you're outfitting multiple trucks or ordering for resale, contact us about volume pricing.
REDARC — Smart Power & Charging Systems
REDARC is the industry leader in dual-battery management, DC-DC chargers, and solar integration for off-road and overland vehicles. Their Manager30 and BCDC series are the go-to choice for serious overlanders. As an authorized REDARC dealer, we supply and install these systems at dealer rates — including full wiring and integration with your existing electrical setup.
Rooftop Tents & Sleep Systems
We carry hardshell and softshell rooftop tents from multiple manufacturers. Wholesale access is available for fleet operators, outfitters, glamping operations, and qualifying resellers. Tent models, volume tiers, and lead times vary — reach out to discuss your specific needs.
Roof Racks & Mounting Systems
From slimline roof platforms to bed racks and crossbar systems, we have dealer access to leading rack brands. If you're outfitting a fleet of work trucks, rental vehicles, or a guided expedition operation, we can build a supply and install package that works for your scale.
Who Qualifies for Wholesale?
We work with a range of wholesale and trade customers, including:
- Overlanding tour operators and guided expedition companies
- Fleet and commercial vehicle operators
- Automotive shops looking to add overlanding services
- Glamping and outdoor hospitality operators
- Individual buyers with multi-unit or high-volume needs
We evaluate wholesale relationships on a case-by-case basis. There's no formal application — just reach out and tell us what you need.
How to Inquire
Wholesale isn't a web checkout — it's a conversation. Tell us what brands you're interested in, your estimated volume, and your timeline. We'll get back to you with pricing and logistics.